A lead engine that closes seven figures a month.

Case study · Home Renovation, Lead Gen

A lead engine that closes seven figures a month.

Remodel My Home wanted marketing to be a reliable source of qualified leads. We built a conversion-first site and a Meta lead program tuned to closed deals, growing qualified leads more than 250% and feeding a pipeline that closes seven figures a month.

+250%
Qualified leads
Seven figures
Monthly closed deals
Meta
Primary acquisition channel

Project overview

Remodel My Home is a home renovation business that wanted marketing to be a reliable source of qualified leads. That is where we came in. We built a conversion-first site and a Meta lead program tuned to closed deals, growing qualified leads more than 250% and feeding a pipeline that closes seven figures a month.

The challenge

A renovation is a big, considered purchase, and it closes on a sales call, not a checkout. That changes what good marketing looks like. Lead volume is easy and mostly worthless. What moves the business is a smaller set of genuinely qualified leads the sales team can turn into signed jobs. So we built the whole program around that outcome instead of around clicks or form fills.

Our approach

  • Website, development, and SEO. We built a conversion-first site so high-intent renovation searches had somewhere to land, and set up SEO to keep that intent flowing in.
  • Paid and lead generation. We aimed the whole program at closed deals. Campaigns were built around high-intent offers and measured to booked jobs, so budget kept chasing the leads that actually sign.
  • Creative production. Fresh creative kept the ads from fatiguing as spend scaled, so lead quality held up instead of drifting.
  • Social media. A steady social presence kept the brand credible while a homeowner sat on a big decision, which for a renovation can take weeks.

The results

  • +250% qualified leads, built for buyer intent.
  • Seven figures a month in closed deals from the pipeline.
  • A conversion-first site that turns search intent into leads.
  • A lead engine the sales team can count on.