Opus Studios · Service 03 / ← All services ·

Paid Marketing

Attention is the whole game. We pair sharp creative with disciplined media buying, all of it built to convert.

MetaGoogleTikTokYouTube
Paid Marketing
The method

A studio process, not an agency retainer.

01
Insight
We find the real constraint on growth before we spend a dollar: your economics, your audience, and what's holding scale back. The whole program gets built around that.
02
Concept
We lead with the idea, the hook and the angle, and let the buying follow it. The creative is the biggest lever in paid today, and no amount of targeting rescues an ad that doesn't land.
03
Ship
Statics, video, and UGC, produced fast and cut for each platform rather than reused everywhere. Paid lives or dies on how many angles you can test, so we keep the pipeline full of fresh work.
04
Read
Clean measurement, so we learn what moved. Server-side tracking and honest attribution keep every decision grounded in real numbers.
05
Scale
We fuel the winners and cut the rest without ego. Budget moves toward what's working, week over week, so every new dollar works harder than the last.
The scope

Everything that ships.

What ships every month
One team, the whole funnel.

Creative, media buying, landing pages, and measurement, run by the same senior people.

01
Creative testing engine

New hooks, angles, and formats every week, so the account never goes stale.

New creative / mo20+
02
Full-funnel media

Prospecting to retention across Meta, Google, TikTok, and YouTube, run as one system.

03
Landing pages & CRO

On-brand pages built to convert the traffic we send, then tested until they do.

04
Honest measurement

Server-side tracking, GA4, and attribution we read straight, so budget decisions rest on real numbers.

05
Reporting & comms

Weekly readouts, a shared Slack channel, and dashboards you can check yourself. No black boxes.

FAQ

Good questions.

How much do I need to spend on ads?

For paid to generate meaningful signal, you generally want at least $3,000 a month in media, and ideally $10,000 or more to test creative properly. Below that, we'll usually tell you your budget is better spent on SEO, organic, and a tight search campaign first.

What does your management fee look like?

A flat monthly fee based on scope, never a percentage of ad spend, and no markup on your media. Taking a cut of spend only rewards spending more regardless of return, and that isn't how we work.

How fast can we launch?

Most accounts go live within two to three weeks, depending on the scope and your business. That window covers the audit, tracking setup, and the first round of creative before anything spends.

Who owns the ad accounts?

You do, always. We work inside your accounts, never a holding umbrella, so if we ever part ways everything stays with you.

Which platforms do you run?

Meta and Google are the core for most brands, with TikTok and YouTube added where the audience and the creative fit. We put budget on the platforms that perform for you and skip the ones that don't.

Who makes the ad creative?

We do. Creative is where paid is won, so we handle concepts, statics, video, and UGC. If you already have brand assets or a creator roster, we fold those in.

How do you report on results?

Weekly readouts on what shipped and what it moved, a shared Slack channel for the day-to-day, and dashboards you can check yourself any time. No black boxes.

What do you need from me to get started?

Access to your ad accounts and analytics, your brand assets, and a clear target for what growth looks like. We'll send a short brief and handle the rest.

Let's build paid that converts.

Tell us your targets and where you're spending now. We'll get back to you in less than 24 hours to schedule a discovery call.